Chibundle: Showcasing Filipino Specialty Foods and Handcrafted Goods in a Gift Box

Gifting is now made easy with Chibundle! #Chibundle stands for “chibog” meaning “to eat” or “food” in Filipino slang + “bundle”. Owned by M.J. Yap, it is a service that curates bundles featuring different specialty foods and handcrafted goods all sourced from micro, small, and medium enterprises (MSMEs) based in the Philippines. It also partners with Filipino artists in coming up with designs used for greeting cards. These gift boxes serve as bridges for introducing authentic Filipino goodies to the American market.

In this So Cool segment, M.J talks more about Chibundle and how it began, her struggles as an immigrant and entrepreneur, her purpose in collaborating with Philippine small businesses, and some of Chibundle’s in demand items!

This episode is aired on #SoJannelleTV as seen on the following channels:

• Sunday, 4:30pm – 5:00pm PT (7:30pm ET) on TFC @kapamilyatfc
• Monday, 6:00pm PT on KNET Channel 25.1 (Southern CA)
• Saturday, 7:30pm – 8:00pm PT (10:30pm ET) on ANC

Make sure you subscribe to #SoJTV on Youtube and click on the little red bell to be notified when we upload new and longer segments every week!